Posted by Lauren • August 14, 2015 (Last modified July 29, 2018) • 2 min read
We hear a lot about Core Values here at Trakstar and it’s something we spend a lot of time thinking and talking about. One of our favorite parts of helping companies is learning about their Core Values (or lack there of) and the story behind them.
Core Values mean different things for different organizations however are often considered corporate jargon and buried beneath mission statements.
So, do they make much of a difference? We sure think so, but only if they are built wisely and upheld with conviction.
Build wisely. It may seem obvious but core values should support your organization’s overall vision, shape the culture and reflect what your company values. They are the backbone of your company’s identity.
Here are a few questions worth asking when developing or assessing your Core Values. Find the full article here.
Uphold with conviction. Your values should dictate everything from daily operations to client strategy at your organization. Establishing strong core values provides both internal and external advantages to the company, such as:
Core values are the building blocks that help shape and differentiate your organization. They help employees strive to perform at a high level and create a unique internal culture that everyone can invest in and be a part of.